Horizontal mapping is done according to three types of the translator’s mental spaces: 26 neurological, representational and conceptual. We present a model of translation in the form of a matrix which consists of 9 blocks or inputs with 25 their horizontal and vertical mapping. Tarvi, we consider the 23 translation process as having an interdisciplinary, integrating and heuristic nature, which encourages us to search for a new 24 paradigm in its modelling. Taking Holmes’s model into consideration and its graphical representation in the work of L. This model magnifies various sectors for further 22 modelling. Tarvi offers a matrix model that describes internal relations 21 within the translation theory, teaching translation and translator training. Holmes’s idea of an integrated approach in translation studies 20 and the model he suggested in his work. This paper analyses the issue of a cognitive model of translation as a matrix structure that provides a new perspective for 19 mapping the translation process. The point of view of some teachers and researchers, when it comes to reading habits as a tendency to be pedantic and canonic it does not recognize non-academic, simple and interesting reading for young people, which in the long-term, could have a more important impact on their reading habits. The results of this study showed that students read a lot more than what they and their teachers think they do this taking into consideration electronic documents, general interest publications, and commercial magazines, among others. The project deepened into the analysis of the reading practices and not only the usual numeric indicators, which traditionally condemn the reading practices in Mexico. The project analyzed academic and environmental aspects, beyond the “ought to be”, that affected the development and provided characteristics on the daily sociocultural reality of the students, with a view of the real environment of the students without “make-up”. Two research tools were used to obtain data: survey and focus group.
The project was developed in a public university, located in Mexico’s northeast region 19 students were part of the sample group. This project was aimed to obtain more information about the habitus and social representations of college students reading habits, using as theoretical elements the principles developed by Pierre Bourdieu and Serge Moscovici. The lack of reading habits among Mexican population is an idea based on national and international indicators, which illustrate the danger of this situation however, these indicators fail to go deeper into the problem.
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